We’re halfway there. But unlike Bon Jovi, it does make a difference if we make it or not.
In a strange cycle where your funnel may feel like it’s livin’ on a prayer, it’s critical to invest in your yield efforts now to hold on to the engagement you’ve got with your admitted students. Join us for a brainstorm session on yield and anti-melt strategies.
Join Josh Bistromowitz and Corey Baker, two guys with a combined 28 years of experience in admissions and enrollment, while they take on a common challenge in higher education. In the game long enough to know how things have always been done, but smart enough to know there are better ways to meet the moment when it comes to recruiting students.
Bringing 15 years of wide-ranging higher education experience to MediaCross, Josh has led recruitment initiatives for a NCAA Division I public institution, a small IT Certification school and a metropolitan private school. From customizing student programming for transfer and adult students, modernizing admitted student events, to rejuvenating new student search efforts and implementing two CRMs, Josh understands varied student audiences, their influencers and the ideal channels to reach them.
At MediaCross, Josh works with new college and university partners to identify challenges and provide customized solutions to meet their goals.
Corey has 13 years of hands-on experience with virtually every facet of the student lifecycle, with extensive experience in communication management, implementing and leveraging university CRMs, and transforming the campus visit experience. He continually focused on optimizing and automating recruitment processes, all while ensuring each student had a personalized experience.
At MediaCross, he leads the strategic development and implementation for a variety of higher education marketing initiatives, which includes enrollment-driven digital marketing, CRM and CMS integrated digital viewbooks and student communication planning.